Ho ho ho! It is that time of the year again.
It is Christmas 🎄 time in the air!
We are about to step into the last month of the year, where great things are bestowed upon us. It is the time for a flurry of tempting shopping 🛍 deals from a giant wave of holiday campaigns. From giant brands to small enterprises, everyone competes in the same market arena called social media 📱. Business marketers reach out to their target customers to entice them with eye-catching 🤨 social media Christmas advertisements - in hopes for attention and feedback!
In a customer’s perspective 👁, it is the ideal time to celebrate the cheer and indulge with material extravagance. Who neglects big sales and promos in the first place? Well, practically, people choose who can offer the best shopping deals. Who would not anyway? We love the best-buy promotions to celebrate 🎉 the season, especially if you are on a tight budget.
So, how will you spice up your social media marketing campaigns to go along with the holly-jolly season? With numerous goals in mind, here are 5 🖐 practical yet creative tips to capture the festive spirit in your marketing during this Christmas holiday!
1️⃣ Redesign your social profiles
Everyone loves to embellish their homes with some fancy-glitzy ✨ decorations in harmony with the season (or any season, really). However, we tend to forget that our own virtual 💻 space can be furnished as well with festivity - especially social media pages.
Spruce up your Facebook, Instagram, and LinkedIn profiles with some charming 😄 graphics. If you are running a holiday campaign, you can tweak things up by incorporating special holiday products or services, and showcase it in the most jovial way possible!
Surprise your followers or connections 🔗 with some Christmas aesthetics that consists of a stellar, vibrant background and playful combination of other holiday elements like blizzards, gingerbread, candles 🕯, and twinkles. Nonetheless, ensure to not lose sight of your brand identity. This means profile photos and cover banners as they are imperative elements of branding. Be wise in choosing the colour fusion!
2️⃣ Hype up and run a poll
Nowadays, social media platforms are very much over the top in terms of post features. From comical GIFs to bizarre 🤪 memes, social media, like Facebook, now allows official polls for newsfeed to amplify audience engagement.
Polls are fun and visually stimulating. Apart from its handy feature, polls have its practical values. Start the festivity by running a market research 🧐 comparing two products of your business. With this, you will get a variety of opinions from your followers on what interests them the most.
Social media polls have boundless possibilities! Maximise the tool and be strategic with your actions. Ultimately, you will conjure the best holiday options to increase 📈 the ROI of your business.
3️⃣ Bring out the Yuletide visuals
The Christmas visuals do not have to be thrown around instantaneously to come up with a merry holiday attention 👀. Although the yuletide spirit is often depicted by snowy ❄️ and red decorations, this is not always the case. You can come up with your own winter wonderland using your own brand identity visuals.
If your company’s brand colour is blue, you can always proceed to conceive design plans revolving brand identity. Think about the blue sky 🌌 and the bluebells. How about the magical images redesigned to your own brand colours? In the design principles, nothing is restricted. The sky is the limit in terms of creativity!
4️⃣ Tell a holiday story
Cheer for the season of joy and extravagance! In the art of marketing, make use of the power 💪 of storytelling. Write a blog post about a heartwarming story to ignite 🔥 the holiday spirit in your readers. Inspire them with your words and encourage them to join the experience.
A Christmas story does not have to be the same cheesy-cliche narration 🗣 about the holiday season. You can make it on your own by taking things a little bit personal on your table. It will not hurt to bring in a little personal touch.
5️⃣ Be a little extra with giveaways
The spirit of Christmas is centralised to the idea 💡 of giving back to those who helped us get through life. Rekindling your youthful spirit, you have held strong delight to every sweet present 🎁 you received from your loved ones. In the marketing perspective, giving back is not compulsory, but it is a widespread tradition, too.
Prepare a little treat to your brand followers by offering special giveaways that would subtly promote 📣 your service. How about you prepare a special ebook and send it out to your subscribers? Of course, remember the unique hashtags to highlight how extraordinary these giveaways are!
Always remember that Christmas is the wonderful time of the year. Thus, embrace the moment by not overselling your products as you must focus on creating a festive yet warm mood for everyone. At AK47™, we want you to spread the holiday cheer before it lasts! Want to know more? Send us a merry message 🤩😎.
Reference:
Blueprint Business Solutions Corp. 2018, December 5. 10 Merry Marketing Tips for the Christmas Season. Medium.
