Projecting A Professional & Confident Corporate Image
(2-day)
Crafting a lasting impression begins with your employees' visual representation – the face of your company. It's pivotal to ensure they project a positive image in every interaction. Statistics affirm that customer loyalty is profoundly influenced by the conduct of your employees.
Enter our Projecting A Professional & Confident Corporate Image course, a catalyst for cultivating a professional image that resonates with your brand. This program empowers employees to master the art of projecting a reliable and proficient demeanour. As they refine their physical appearance and enhance grooming knowledge, they become ambassadors for your organization, leaving an indelible mark on clients.
Elevate your company's 1st impression – enrol your team in a transformative journey to refine their image, bolster customer loyalty, and turn satisfied clients into enthusiastic brand advocates. Because the way your employees present themselves speaks volumes about your business.
Who are we looking for?
Trainee / participant characteristics and targeted industries:
The course targets professionals from corporate sectors, educational institutions, healthcare, government agencies, manufacturing, and FMCG, and also includes the sales and marketing teams.
By the end of the training programme, a participant / trainee should be able to:
Understand and adhere to the professional dress code that aligns with the company’s business branding image and requirements.
Apply the right clothing language to show that they mean business and build a consistent professional image with the organization’s vision and mission.
Understand the importance of maintaining a well-groomed appearance and hygiene practices that reflect professionalism.
Understand the power of positive & negative body language that can impact trust and rapport with others.
Understand the importance of business etiquette and apply it to convey thoughtfulness & sense of respect to others.
Develop strong communication strategies and learn the techniques and skills on how to build a good rapport with others.
Develop a strategy to build a positive online presence.
Course Content/Outline
Module 1: The Ambassador of The Organization
Foster your Image to Shape Perception
Power of 1st Impression – Increasing Your Like Factor! (Group Activity)
The Total Image Management – ABCD
The 3Ps Concept of Image Management (People, Place and Purpose)
Module 2: Power-up Your Professional Image
7 Steps to Plan Your Basic Career Wardrobe
Identify Your Horizontal Body Shape
Master the Dressing Illusion to Elevate your Appearance Etiquette
Consider the Clothing Silhouette, Print, and Texture to Build Your Image
Dressing the professional Gentlemen (, Suit, Shirt, Tie, Belt, Shoe, and Pocket Square)
Dressing the Professional Ladies (Skirt Suit, Pant Suit, Shoe, Yin & Yang Accessories)
The Power of Colour Influence
Module 3: The Hierarchy of the Dress Code
Pointing System to Identify Formal, Semi-Formal, Smart- Casual and Casual
Dress Code for Different Function - White Tie/ Black Tie/ Preferred Black-Tie, Cocktail
Module 4: Groom-It-Up!
Understand How Appearance Etiquette Helps in Building Your Career
Understand Skin Care Products and their Application Steps
Recognize the Basic Makeup Tools
Your Professional Makeup Colour
Your Professional Make-up Steps by Steps Guide
Module 5: Decoding Your Non-Verbal Communication
The Positive and Negative of Body Language, Movements and Gestures
The Business Handshake & “Touchless” Greeting
The Magic of Smile & Laughter
Eye Contact Do and Don’t
Module 6: Business Etiquette 101
Introduction to Etiquette
Protocol of Meeting & Greeting People
Effective 30-second Self Introduction
Topic Starter to Build Rapport
Basic Business Networking Etiquette
Email Etiquette Do and Don’t
Module 7: The Secret of a Great Conversationalist
Speaker vs Listener
Mastering Human Behaviour to Implement Different Communication Style
4 Guidelines for Successful Communication
Module 8: Your Digital Presence Management
Professional Profile Photo Do’s and Don’ts
Planning Your Social Media Schedule