“Celebration Good Times, Come On!”
There are ways to celebrate 🎉 and then there is Dean Boxall’s way to celebrate.
Dean Boxall is Ariarne Titmus's coach, the man who set a new benchmark for bonkers celebrations at the Olympics, is trending.
In case you missed it, Boxall's now-famous 🌟 out-of-body experience came when Titmus hit the wall 0.67 of a second in front of arguably the greatest female swimmer 🏊♀️ of all time, the USA's Katie Ledecky, to win gold.
His extraordinary - if slightly questionable 🤨 - celebration saw him striding through the spectator’s area, pumping the air, ripping his mask 😷 off and hip-thrusting against a transparent barrier. Here are 3 ways you can celebrate content marketing success like Dean Boxall:
1️⃣ Leverage your new audience 👥
Meeting your goals 🥅 means that you have a significantly bigger audience. Each new audience member means greater chances for spreading your content and gaining an even larger readership 👀. There are greater chances for passionate followers to emerge once your crowd grows 📈 to a substantial size. These followers can be leveraged in many ways to get user-generated content that both grows your reach and increases the participation of other followers.
2️⃣ Tell the whole world 🌎
When you do something well, it is not vain to tell others. Customers are actually attracted 🧲 to successful companies. The more customers see you grow, the more likely they are to engage with your content and connect on social media. You can get the word out about your latest success by dedicating a section of your company newsletter 📰 to the milestone, posting it on your social media profiles, sending postcards or email 📧 notices to investors, business partners and board members, or updating digital and print advertising to include achieved goals.
3️⃣ Reflect 🪞 on how it worked
Break down the success of the project to its component parts, and seek to discover when different members of the content team aided the content idea 💡 generation, writing, editing, and promotion. Talk about what surprised 😮 you - sometimes last minute tweaks to a plan can yield success. Remember to also talk about the fun parts. Fun 🥳 has a significant part to play in success. Success requires passion, curiosity, and creativity - all those things require a real fascination with the writing material.
Remember to always celebrate your wins because people can tire of what they do when they forget to celebrate their successes, and if that is prolonged, it can lead to burnout. Follow us to celebrate our wins together 🤩😎!
References:
Karlis, N. 2014, October 15. 3 Ways to Celebrate Content Marketing Success - And Keep The Momentum Going. Scripted.
Vivian, S. 2021, July 27. Who is Dean Boxall, the coach of Ariane Titmus who gyrated to fame at the Tokyo Olympics?. ABC News.
Zhou, N. 2021, July 26. Australian swimming coach Dean Boxall’s wild celebration goes viral after Ariarne Titmus wins gold. The Guardian.
