These Seven Handsome 😍 Superstars Will Make You Want What They Are Wearing
The world 🌎 cannot get enough of BTS (Bangtan Sonyeondan), also currently known as the hottest boy band in the world.
Besides racking up millions of views online with their catchy music 🎶 plus a Grammy nomination under their belt, the septet's popularity continues to rise as they land various endorsement deals with a growing list of huge brands. In the fashion world, the boys have been signed ✍️ on as the newest ambassadors for Louis Vuitton.
The brand's men's artistic director, Virgil Abloh, expresses his excitement in collaborating with the BTS members.
This is not the first time the Korean superstars 🌟 explore the brand's closet, as they have been photographed donning pieces from Louis Vuitton many times prior to the announcement 📣 of the appointment. The most recent would be the Grammy Awards 2021, when the K-pop juggernauts 💥 graced the red carpet wearing pieces from Louis Vuitton's Fall 2021 menswear collection.
Credible brand ambassadors are able to offer many benefits ✅, with the most important being the ability to give your brand a boost on social media, spread positive messages, and influence consumer sales. The most effective are those who are able to provide customer service and act as spokespeople 🗣 for your brand. Brand ambassadors also benefit from this process because it gives them an avenue to expand their professional network, learn new marketing skills, and improve at customer service for free.
Here are 6 reasons why you need brand ambassadors for your business:
1️⃣ Brand ambassadors protect 🛡 your reputation
In cases of some bad press, brand ambassadors are able to rise to the occasion and defend your brand against any defaming news 📰 or opinions about your company. Not only that, they can also provide personal experiences with your brand, which can be used to help calm the situation.
2️⃣ Brand ambassadors humanise 👍 your brand
Many successful companies maintain a sizable ambassador program. This is because customers prefer to buy from people rather than a faceless brand. A powerful 💪 ambassador program is able to assume the responsibility of a marketing team and sales representatives without necessarily being paid.
3️⃣ Brand ambassadors publicise 📱 in their networks
People usually listen 👂 to other people about the efficiency of a product or service before they are convinced. Brand ambassadors are also limited by their social channels, and their potential audience 👥 is only so much. However, outside of the brand’s traditional social media channels, the ambassador is able to come in with their influence and form a more personal connection.
4️⃣ Brand ambassadors provide positive word of mouth 👄
Due to the fact that brand ambassadors already have a robust online reach and professional affiliations within the industry, having their help in creating awareness 👀 can be beneficial. For instance, if you have 12 brand ambassadors with 10,000 Twitter followers, they can effectively reach 120,000 followers easily.
5️⃣ Brand ambassadors help your brand grow 🌱
The voice of a brand ambassador serves the best interest of your organisation because they are able to provide positive ➕ word of mouth. This goes a long way towards developing a positive public image for your brand.
6️⃣ Brand ambassadors increase traffic to your website 🌐
Most brand ambassadors have either blogs or websites of their own. However, they can easily provide backlinks and referrals for your company if brought onboard. This is a great way to increase inbound traffic 🚦 and be able to reach potential customers outside of your potential channels.
On a positive note, having brand ambassadors, they can protect your brand’s reputation, humanise your brand, publicise your brand to their networks, provide word of mouth, help your brand grow, and increase website traffic. Big brands have brand ambassadors. So, why should your brand not have one 🤩😎?
References:
Mokhtazar, S. 2021, May 24. Louis Vuitton taps BTS as brand ambassadors. New Straits Times.
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